If you look through my most recent posts on this blog, you’ll notice a recent explosion of public health related icons I created back in October during my self-hosted Iconathon.
A summary piece of the Iconathon (above) will be featured at Insight 2: Engaging the Health Humanities at the University of Alberta in May. I mention this because not only am I delighted to take part, Insight 2 is one of the few exhibits that I know of that is exploring the intersections of design, art and health promotion. Moreover, Insight 2 is based in Alberta and, generally, I find that the conversation around design+art+health is limited here in Canada. Here is a quick blurb from their website about the aims of this project:
InSight 2 explores how we can engage the health humanities to help us work collaboratively across disciplines and communities, to imagine and design innovative and transformative processes, communications, products, environments, services and experiences that can help to promote our health and well-being.
Based on this description and my goals with the Iconathon, I thought it would be an appropriate addition to the exhibit. Here’s my explanation of how it aligns with this greater mandate:
“Public Health Iconathon” is a visual summary of an ‘icon marathon’ completed in October 2012 in response to the lack of recognizable, universal and usable imagery conveying complex public health concepts. Over a one-month period, twenty-five public health concepts were iconized, with personal Twitter followers and peers of the illustrator involved in helping brainstorm terms to visualize. Icons were created in less than one hour in order to encourage rapid ideation, iteration and prototyping.
The iconathon represents a type of visual design ‘jam’ or ‘charrette’ that I believe is important to incorporate into public health practice. Through ongoing and creative collaboration and a participatory co-design process, we can create new visual imagery in order to expand the public’s understanding of health and wellbeing, and improve health literacy, signage, and wayfinding. The ultimate goal is to create a more robust visual vocabulary for health.
Anyhow, if you’re in Edmonton AB in May, I think this showcase will be a great opportunity to see how practitioners, healthcare users, artists and designers are promoting health through creative and less conventional means. I look forward to seeing the other submissions!